Copywriter / Creative Director / Producer / Marketing Communications Consultant, Gerry Hanlon, LLC, 2003 – Present. Launched advertising consulting firm developing and delivering multimedia marketing campaigns for clients including Baltimore Gas & Electric, ARINC, Inc., United Way and The Century Council. Manage full life cycle advertising functions across TV, radio, print and Internet media. Recruit art directors and subcontractors.

Executive Vice President / Creative Director, Strategix Advertising, 1998 – 2003. Managed staff of five in developing branding message and comprehensive marketing communications strategy for high-tech, academic and not-for-profit clients. Developed themes, advertising strategy and creative support for multimedia ads. 

President / Creative Director, Hanlon Dorsey Advertising, 1990 – 1998. Managed staff of ten and $500K budget in development of complete communications programs, branding, theme and internal marketing communications. Managed accounts for Baltimore Gas & Electric, Dupont, MCI, Liberty Mutual and ARINC, Inc.

Earlier Career: Roles of increasing responsibility as Managing Director, Gerry Hanlon LLC; Associate Creative Director, Richardson, Myers & Donofrio; and Copywriter, Richard Yeager Associates.

Getting Personal
B.S., LaSalle University, Philadelphia. Author, Are You Ready For Launch? by Quick Study Press, © 1997; Board Member, CollegeBound Foundation, Hands On Baltimore; Guest lecturer, Johns Hopkins University Masters Program, Loyola College, University of Baltimore. Produced and hosted a series of seminars on the marketing communications aspects of launching new products, services and companies, at venues that included the National Press Club, Washington, D.C.